UTA Beach Cannes, Lions

June 22-25, 2026

UTA returns to the Croisette with UTA Beach, the festival’s premier destination for the talent, creators, brand leaders, and decision makers shaping the future of entertainment, media, and marketing.

Location:
UTA Beach
Entry at Checkpoint 3 Palais des Festivals La Croisette, Cannes
Hours:
Open to the public daily
9 a.m. - 6 p.m.

Main Stage

The brands winning in culture don’t do it alone

UTA Beach is where the best of entertainment, sports, creators, media, and marketing converge. Our Main Stage will feature cultural and brand leaders who are rewriting the rules of engagement, connection, storytelling, and more.

Monday – Thursday

3 p.m. – 5 p.m.

Agenda

3:00 p.m. – 3:25 p.m.

Entrepreneur, Innovator, Icon: A Conversation with 11:11 Media CEO Paris Hilton

The entertainment and brand landscapes are undergoing a massive transformation, driven by a new blueprint of influence. In a conversation with UTA CEO David Kramer, Paris Hilton explores how she transformed her brand into a cultural force to build an empire at the intersection of content, commerce and community in today’s rapidly evolving media landscape.

Paris Hilton
Entrepreneur and Culture Icon

David Kramer
UTA CEO

3:25 p.m. – 3:50 p.m.

The Edit Never Changes: Building a Brand That Outlasts the Algorithm

Authentic creative identity is the only lasting competitive advantage in a media landscape that keeps rewriting the rules. The thesis: Most brands chase the platform. Great ones keep being themselves and let the platform find them.

Joanna Teplin
The Home Edit

Clea Shearer
The Home Edit

Kirsten Rutherford
Executive Creative Director at DoorDash

Kayla Cobb
Senior Reporter at The Wrap

3:50 p.m. – 4:15 p.m.

Nostalgia As the Ultimate AI Antidote

As AI floods the content landscape, a counter-movement has emerged: Audiences now crave the familiar, the human, the nostalgic. What’s actually making content compelling right now? It’s when human instinct leads and technology follows.

Kate Bartlett
Creator

Sari Katz
Global Senior Director, Entertainment & Celebrity Partnerships at Nike

Raina Penchansky
Co-Founder & CEO at Digital Brand Architects and Co-Head of UTA Creators

4:15 p.m. – 4:40 p.m.

The Rise of the Creator-Driven Company: Inside Beast Industries

Something powerful is transforming the media landscape: Today’s creators are operating as visionary leaders scaling multi-billion-dollar enterprises. Go inside the engine of Beast Industries and hear what it takes to build a durable, high-growth creator enterprise. Discover how the world’s biggest digital forces are commanding lasting commercial empires, and what this new era of creative equity means for marketers and the future of commerce.

Jeffrey Housenbold
President & CEO at Beast Industries

Oren Rosenbaum
Partner & Co-Head of UTA Creators at UTA

Sara Fischer
Media Correspondent at Axios

2026 Headliners

David Kramer

David Kramer

Priyanka Chopra Jonas

Priyanka Chopra Jonas

Paris Hilton

Paris Hilton

Jeffrey Housenbold

Jeffrey Housenbold

Olandria Carthen

Olandria Carthen

Draymond Green

Draymond Green

Special Events

More experiences from UTA and our partners designed to bring together senior leaders across brands, media, and technology for collaborative dialogues and meaningful relationship-building

From Fandom to Growth

Executive Salon:

From Fandom to Growth

Fandom is no longer passive—it's a growth lever. This invite-only salon explores how winning brands turn attention into engagement and engagement into impact—and why participation is the new premium.

Monday, June 22

10 a.m. – 11 a.m.

Clicks Don’t Pay the Bills

Executive Salon:

Clicks Don’t Pay the Bills

Most marketing metrics don’t map to money. This invite-only salon brings together leaders in data, commerce, and marketing science to explore what happens when every dollar must prove its return—and what changes when you can finally measure what actually drives a sale.

Tuesday, June 23

10 a.m. – 11 a.m.

A Horizon x Newton Research Breakfast Panel

The Open Table:

A Horizon x Newton Research Breakfast Panel

A candid, off-the-record breakfast with the agency, brand, and AI leaders defining what “intelligence at scale” actually looks like, from the philosophy of human-plus-AI to the mechanics of making it stick inside a media organization. This invite-only event for brand-side marketers is supported by Dstillery and Databricks.

Tuesday, June 23

8:30 a.m. – 10 a.m.

Inside UTA Beach

A hub for industry leaders who thrive at the intersection of commerce, media, and culture

Advisory Meetings

Advisory Meetings

UTA Beach is home to hundreds of power meetings during Cannes Lions, bringing together executives from just about every industry to unlock opportunity and do real business.

HAVE A MEDIALINK MEETING? CHECK IN ON THE SECOND FLOOR

Podcast Studio

Podcast Studio

Live from the Croisette! Keep an eye out—you might just catch one of your favorite podcasters recording live from our studio.

Creator Lounge

Creator Lounge

The Creator Lounge at UTA Beach is an invite-only experience for today’s leading creators to break from the hustle and bustle, recharge, and focus on creativity and connection.

Happy Hour

Join us for golden hour gatherings with signature sips from RUMOR Rosé and Campari. First pours start at 2 p.m. daily, with official Happy Hour commencing after our Main Stage program.

Tuesday and Thursday:5 p.m. - 6 p.m.

UTA After Dark

The nights everyone's already talking about

Some of the most important moments at Cannes don't have an agenda. Our invite-only evening experiences bring together talent, tastemakers, and execs for the connections (and revelry) that can't happen elsewhere.

Cannes Dinner Fête

UTA & Dropbox Present:

Cannes Dinner Fête

Invite only

Cannes In Colour Dinner

UTA & ADWEEK Present:

Cannes In Colour Dinner

Invite only

An Evening on the Croisette

UTA, KLUTCH Sports & Authentic Live Present:

An Evening on the Croisette

Invite only

Executive Soirée

UTA & DoorDash Ads Present:

Executive Soirée

Invite only

Creators Dinner

UTA & Claude Present:

Creators Dinner

Invite only

ZMO Dinner

UTA & Yahoo! Present:

ZMO Dinner

Invite only

Things To Know

  • The official address of UTA Beach is: UTA Beach, Entry at Checkpoint 3, Palais des Festivals, La Croisette, Cannes.
  • UTA Beach is open Monday – Thursday, 9 a.m. – 6 p.m., to anyone with a Cannes Lions badge. On Monday, we close at 5:00 p.m.
  • Guests with pre-planned Advisory Meetings or Meetings by MediaLink can meet staff at the 2nd Floor check-in desk, where we will direct to meeting areas, including lounges.
  • Delegate holders can pick up their badges at the GareMaritime, located next to the Palais des Festivals.

What to Expect

6,000+ Attendees in 2025
100+ UTA Clients, Agents & Execs
725+ C-suite Meetings Hosted
725+ C-suite Meetings Hosted
~1,500 Senior Execs Engaged Across Programming
~1,500 Senior Execs Engaged Across Programming
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